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Privacy Policy

BeBe & Bella, LLC. (“BeBe & Bella,” “us,” or “we”) has created this Privacy Statement to inform you about how we collect, use and disclose information.

This Privacy Statement applies to information collected through this website and any mobile sites, applications, widgets, and other interactive features that link to this Privacy Statement (the “Site”). Except as specifically provided below, this Privacy Statement does not apply to information collected by BeBe & Bella by or through any other means, such as information collected offline.


Collection of Personal Information.

Personal Information is information that can identify you such as name, postal address (including billing and shipping addresses), telephone number, e-mail address, credit card number, and user name. We collect Personal Information from you when you choose to participate in our offers and programs or otherwise provide information directly to us, including when you register with us, purchase products, participate in our interactive features or otherwise interact with us on the Site.

Use of Personal Information

We may use Personal Information:

  • for the purposes for which you specifically provided it including, without limitation, to enable us to respond to your inquiries and to deliver goods and services that you purchase online;
  • to enable the use of the services made available on this Site.
  • to tell you about products, services, programs, and offers that we believe may be of interest to you via e-mail, SMS, telephone or postal mail or otherwise with your consent where required by law (You have the choice to inform us at any time if you no longer wish to receive such information by sending us an email);
  • to personalize your experience with us including by presenting products or offers tailored to you;
  • to allow you to use, communicate and interact with others on our Site and improve your browsing experience;
  • to allow you to use, communicate and interact with others on our Site and improve your browsing experience;
  • to confirm, process and track your orders and to provide you with related customer service;
  • to help you find an store location and to facilitate the business activities of the Company;
  • to administer this Site;
  • to confirm, process and track your orders and to provide you with related customer service;
  • to send statements and invoices to you, and collect payments from you; and
  • to administer billing and payment for your purchasers.

Sharing Personal Information

We may share your Personal Information collected via this Site;

  • to companies that are affiliated with us, that is, are part of the BeBe & Bella family of companies, but not for their direct marketing purposes;
  • to third-party service providers who perform services on our behalf, such as website hosting and operation data analysis, payment processing, order fulfillment, infrastructure provision, information technology services, customer service, e-mail delivery services, credit card processing, auditing, training, and other similar services. (These third parties will be supplied with, or have access to, your Personal Information for the purpose of providing these services to us or on our behalf);
  • as we believe necessary or appropriate: (a) under applicable law, including laws outside your country of residence; (b) to comply with legal process; (c) to respond to requests from public and government authorities including public and government authorities outside your country of residence; (d) to enforce our terms and conditions; (e) to protect our operations or those of any of our affiliates; (f) to protect our rights, privacy, safety or property, and/or that of our affiliates, you or others;(g) to provide information to third parties for the purposes of fraud prevention and reducing credit risks as permitted by law and (h) to allow us to pursue available remedies or limit the damages that we may sustain.


Collection of Cookies and Web Beacon
“Non-Personal Information” is any information that does not reveal your specific identity, such as:

  • Browser information
  • Information collected through cookies, pixel tags and other technologies
    Demographic information and other information provided by you or our Independent Sales Representatives
  • Aggregated information provided

We and our third-party service providers may collect Non-Personal Information in a variety of ways. For example, we may:

  • collect information such as your computer type (Windows or Macintosh), screen resolution, operating system version and Internet browser type and version.
  • to implement technologies such as web beacons, which help analyze where visitors go and what they do while visiting our website and other websites in order to improve our products and services and information about goods and services of interest to you.
  • collect demographic information, such as your location, education, profession, age, gender, as well as other information, such as your hobbies and special interests when you voluntarily provide this information to us. Unless combined with Personal Information, this information does not personally identify you or anyone else.

Use and Sharing of Non-Personal Information
Due to the fact that Non-Personal Information does not personally identify you, we may collect, use and disclose Non-Personal Information for any purpose.


We and our third-party service providers may use “cookies” on the Site. Cookies allow a web server to transfer data to a computer for record-keeping and other purposes. We use cookies and other technologies, among other things, to better serve you with more tailored information and to facilitate your ongoing access to and use of the Site. If you do not want any information collected through the use of cookies, there is a simple procedure in most browsers that allows you to decline the use of cookies. To learn more about cookies, please visit the following site, which is not affiliated with BeBe & Bella: http://www.allaboutcookies.org/.

Widgets, Applications and similar technologies

If you choose to utilize technology provided by us (such as a widget), any Personal Information or other information you make available through such technology may become available publicly, for example, through social media and other websites and platforms on which you may make the applicable technology available. In addition, some technology may have the capability to be distributed “virally” in other locations (for example, a friend or a customer of yours may post the widget that contains your information to his or her blog). BeBe & Bella is not responsible or liable for the collection, use or disclosure of Personal Information and/or other information that is made publicly available.


BeBe & Bella studies visitor trends since we are interested in the successful dissemination of information through the websites. Our server creates log files of information such as the Internet Protocol (IP) address from your network, what pages were explored and the length of your visit. Analysis software is used to generate reports which help us to learn more about how we can enhance your experience with the websites. This information is not used to develop a personal profile of you. The log files are regularly purged. An IP address is a number designated for your computer by your Internet service provider to provide access to the Internet. Generally, an IP address will change every time your computer connects to the Internet. However, if you have a broadband connection, it is possible that the IP address that we may gather may contain information that may be deemed Personal Information. This could occur due to the fact that by using certain broadband connections, your IP address would not change and could be associated with your personal computer. We may use your IP address to gather aggregate information on use.


Certain features on our Site may give you an opportunity to interact with us and others. These may include blogs, message boards, messaging functionality, chat functionality, and creating community profiles. When you use these features you should be aware that any information you submit, including your name, location and e-mail address, may be publicly available to others. We are not responsible for any information you choose to submit through these interactive features and we strongly discourage you from disclosing any sensitive Personal Information through these features. If you use these features, your Personal Information may remain on the Site even after you cease use of the Site.


Our Site may link to websites operated by other third parties. We are not responsible for the privacy practices of websites operated by third parties that are linked to or integrated with our Site, or for the privacy practices of third party Internet advertising companies. A link on this Site does not imply endorsement of the linked site by us. BeBe & Bella’s Independent Sales Representatives are solely responsible for their own websites and for any information collected on those websites.


We use reasonable organizational, technical and administrative measures to protect Personal Information under our control. Unfortunately, no data transmission over the Internet or data storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any account you might have with us has been compromised), please immediately notify us of the problem by contacting us in accordance with the Contact us section found in this site. For more information about security see our FAQs.


To opt out of receiving marketing and/or promotional offers from BeBe & Bella you may follow the “unsubscribe” instructions contained in any such emails you have received. In accordance with applicable law, you have the right to request access to the Personal Information that we hold on you, to have any errors in that information corrected, to request that the Personal Information is deleted as well as to object, on request and free of charge, to the processing of your Personal Information for direct marketing purposes.

Please address your request to the data protection manager by emailing customerservice@BeBeandBella.com.

We will endeavor to comply with all requests as soon as reasonably practicable.


The Site is not directed to individuals under the age of fourteen (14), and we request that these individuals not provide Personal Information through the Site


From time to time we may change this Privacy Statement. Please take a look at the “LAST UPDATED” legend at the top of this Privacy Statement to see when this Privacy Statement was last revised. Any changes to this Privacy Statement will become effective when we post the revised Privacy Statement on the Site. Your interaction with us following these changes means that you accept the revised Privacy Statement.


If you have any questions about this Privacy Statement, please contact us by e-mail us at Legal@BeBeandBella.com, or by regular mail at:
BeBe & Bella, LLC,
2443 Park Place Boulevard, Decatur, Georgia 30035
Attn: Legal Administration.

**Because e-mail communications are not always secure, please do not include sensitive information in your e-mails to us.

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